Despite the South African recent technical downturn and critical weather conditions that were a hurdle for many areas of Western Cape business, the influx of foreign tourists grew by 2.4 per cent in 2017, after a 12.8 per cent enhancement in 2016.
Domestic travel hit a high, first time since 2014, going up 4.2 per cent in 2017 – well above the advances of less than 2 per cent in 2015/2016.
“The odds have been against us, what with a constrained economy, a drought, tourism visa issues and questions around electricity supply,” said Wayne Troughton, the Chief Executive of HTI Consulting.
He added that in spite of all mentioned they have never before observed such levels of keenness from international and local operators who are motivated to expand or launch into, specifically, Cape town being in high demand.
Cape Town remains the country’s top tourist destination. The city was named the World’s Leading Festival and Events Destination at the 2018 World Travel Awards in Lisbon, and the International Congress and Convention Association ranked the Mother City as the best business tourism city in Africa.
Between 2012 and 2017, the occupancy and average daily rate (of the Cape Town market as a whole grew at a compounded annual growth rate of 3 percent and 10.7 percent respectively.